ParrotPal Group
Founder & CEO · Parent company
The health technology company behind ParrotPal, Turtle Method and LeanShield.
Founder, builder, marketer
Scott Flear
Building practical health technology around behaviour, muscle protection and better long-term outcomes.
See what I'm buildingCurrent focus
Make complicated health decisions feel clear, useful and human.
I build products at the point where health science, behaviour change and direct response meet. The aim is simple: help more people do the right things for long enough to see a meaningful result.
Selected work
What I'm building now
Products within ParrotPal Group
ParrotPal
AI-native health app
An AI-native weight-management and muscle-protection app that turns daily health data into practical, personalised actions.
Turtle Method
Women's health app
An all-in-one women's health app covering menstrual cycles, hormones, weight loss, muscle gain, workouts, muscle protection and mental wellbeing.
LeanShield
Muscle-protection system
The group's system for helping people using GLP-1 medicines protect strength and lean mass through nutrition, training and adherence.
Independent ventures
Built separately from ParrotPal Group.
JitsAI
Founder
Jiu-jitsu is often called human chess. JitsAI makes that complexity easier to understand, helping people track what they learn, see where they are improving and enjoy getting better.
Rugby Warfare
Founder, 2013-2026
Rugby Warfare was my first startup: an independent rugby lifestyle brand sold in more than 42 countries. I am closing it in 2026 so I can focus fully on what I am building now.
Community
Save the Workies
A community-led effort to save a 133-year-old working men's club in my home village and bring it back into local ownership.
Read the story
The podcast
One Day At A Time
More than 800 short notes and conversations on health, strength, philosophy and living a bit better today.
Listen and exploreNotes and essays
Things worth thinking about
Frequently asked questions
The short version
Who I am, what the companies do and what I am trying to build.
Who is Scott Flear?
Scott Flear is a Welsh founder and the founder and CEO of ParrotPal Group. He builds practical health technology focused on behaviour change, weight management, strength and muscle protection.
What is ParrotPal Group?
ParrotPal Group is the health technology company behind ParrotPal, Turtle Method and LeanShield. The group turns health data and evidence into personalised actions people can use day to day.
What is the difference between ParrotPal and Turtle Method?
ParrotPal is an AI-native weight-management and muscle-protection app. Turtle Method is a broader women's health app covering menstrual cycles, hormones, nutrition, weight change, workouts, muscle protection and mental wellbeing.
What is LeanShield?
LeanShield is a decision-support system being developed to help people protect strength and lean mass during weight loss, including while using GLP-1 medicines. It focuses on resistance training, protein, the rate of weight loss and consistent follow-through.
What is JitsAI?
JitsAI is Scott's independent jiu-jitsu project. It is designed to make the complexity of Brazilian jiu-jitsu easier to understand, track and improve.
What happened to Rugby Warfare?
Scott founded Rugby Warfare in 2013 and built it into an independent rugby lifestyle brand sold in more than 42 countries. The brand is closing in 2026 so he can concentrate on his current health technology work.
What does Scott write and speak about?
Scott writes and records conversations about health technology, strength, weight management, behaviour change, entrepreneurship, philosophy, Welsh history and community ownership.
How can I contact Scott Flear?
For partnerships, research, speaking and company enquiries, email scott@scottflear.com.